Golf Tournament & Silent Auction

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What:  18th Annual Benefit Golf Tournament & Silent Auction

When: Thursday, August 6, 2015  7 a.m. to 7 p.m.

Where:  The Sevierville Golf Club

For details click the 18th Annual Golf Tournament Tab at the top of this page!

Vacation Packages up for auction soon!

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Branson Vacation Package

Myrtle Beach Vacation Package

Myrtle Beach Vacation Package

New! Continuing Education Scholarships Available Now!

The Pigeon Forge Hospitality Association is pleased to announce the addition of two (2) Continuing Education Scholarships for the fall 2015 school year to new students enrolling in a hospitality course or courses at Walters State Community College Sevier County Campus.  Each scholarship is for $500.00.  All applicants must meet the following criteria:

  1. Applicant must work in the hospitality industry and that business must be a current member of the Pigeon Forge Hospitality Association.
    • Check here for a list of members:  (Membership list may not be current)
    • For companies wanting to inquire about membership to the Pigeon Forge Hospitality Association please visit this link

2. The Applicant must be employed with the business for at least one (1) year.

3. Applicants must provide proof of obtaining the minimum of a high school diploma or GED and include an official transcript from highest level of educational attainment in a sealed envelope with other documents listed in the Continuing Education Scholarship application, plus any other documents required by the Admissions Department Walters State Community College. Awards will be applied directly to the students account once the enrollment and registration process is complete.

2015 PFHA Industry Employee Scholarship Application & Letter (1)

4. All applications must be received by Monday, August 1, 2015.

If you have any questions please call Joe Fall at 774-5814, Department Head of Hospitality Business at Walters State & Chair of the 2015 PFHA Education Committee.


Tennessee Green Hospitality

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TN Green Hospitality is a program to promote and support our vision as a more sustainable state and to give assurance to our guests that we are actively improving our programs for sustainability. Guests will know that certified facilities have achieved a significant level of sustainability in their businesses and continuing to improve. 

The program provides guidance and resources that will greatly reduce our impact on the environment by using techniques that have been proven to reduce waste and in many circumstances, to save money.

Why is Certification Important?
The Tennessee Green Hospitality Program certification can have positive impacts on your business in many ways. You can see savings in energy, labor, and cleaning product costs-depending on your level of participation. Experience revenue gains as meeting and event planners from across the globe seek certified green establishments when considering locations to book group business; this certification alone typically satisfies questions in RFP/RFQ’s about a property’s environmental commitment.

Additionally, the traveling public is becoming increasingly skeptical of unsubstantiated claims of “sustainability”. This program provides assurance that participating facilities have taken and are continuing to take important steps to improve their environmental footprint.

For more details and application please visit the TnHTA website

Nominate a Star of the Industry!

2015 Sevier County Hospitality Alliance Stars of the Industry Awards

Download Nomination Form: Stars of the Industry 2015 Nomination Form (1)

Don’t miss this opportunity to recognize the outstanding people you work with for their contributions to your business and our industry.

Tuesday July 28th, 2015 12 Noon at the Holiday Inn Pigeon Forge

 Nomination Categories Include:

 Hotelier of the Year                                                           Community Service Award

Attraction of the Year                                                         Good Earth Keeping Award

Preferred Association (local vendor)                                     One-Time Special Event Award

Hospitality & Tourism Educator of the Year                             Guest Relations Award

Women in Tourism & Hospitality Leader of the Year Ongoing Special Event Award

TN Under 30 Gateway Emerging Leader of the Year  Prism Award

Lodging Employee of the Year                                                   Chef of the Year

Lodging Manager of the Year                                          Restaurant Manager of the Year

Lodging General Manager of the Year                          Restaurant Employee of the Year

Restaurant General Manager of the Year

 For more information, or to nominate someone please contact Jackie Leatherwood at 

Deadline for nominations is Tuesday June 30th, 2015

New Commissioner of Tourist Development to speak



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WHEN:  Networking starts at 10:45 A.M.  Luncheon at 11:30 A.M.

COST:  $15 with registration by 9 A.M. on Tuesday June 9, 2015 at

Commissioner Triplett is expected to discuss his strategies for marketing Tennessee as well as the importance of increasing both the state tourism advertising budget and tourism revenue.

Meet Kevin Triplett, Commissioner of Tourist Development

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Joint Associations Meeting – Sponsored by PFHA

June 11, 2015 at The Holiday Inn & Convention Center

Newly appointed Commissioner of Tourist Development for the state of Tennessee, Kevin Triplett will speak to area hospitality and lodging associations at a luncheon hosted by The Holiday Inn & Convention Center in Pigeon Forge.

Sign in and Networking begin at 10:45 A.M.

Luncheon cost is $15 with registration by 8 A.M. on Tuesday June 9, 2015 at: 

Shari Strong to Speak May 14 at PFHA Membership Meeting

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Everyone Communicates, Few Connect – May 14, 2015 

While it may seem like some folks are just born with the ability to communicate, the fact is anyone can learn how to make every communication an opportunity for a powerful connection. InEveryone Communicates, Few Connect, Shari will cover how to:

* Find common ground
* Keep your communication simple
* Capturing people’s interest
* Inspire people

The ability to connect with others is a major determining factor in reaching your full potential. It’s no secret! Connecting is a skill you can learn and apply in your personal, professional, and family relationships—and you can start now!

Shari Strong is an International Speaker, Sales Management Development Consultant, and the founder of Strong Success Academy for Leadership and Sales and is known for her ability to get Results.  She ignites a new spark towards taking bold steps with new strategies on the “HOW” of adopting new ideas, adapting to change, and influencing those around them for an impact that is positive and creates results that are everlasting. 

Success in 4D! It’s Not Luck!TM, is a sought after results based program.  If you have the idea or team, Shari can lead you to a strategy or a plan that is simple and produces results that will take you to the next level of success. 

This program helps professionals, entrepreneurs, and small business owners enjoy success and a more fulfilling career by understanding that their team, family, and those around them are core to being successful. 

After a life of twist and turns, from starting with nothing and working her way up the ladder to an executive position, Shari and her son, Joshua, have a passion for helping young adults teaching possibility thinking and learn how to make confident decisions, now, can have a positive lasting impact.  The Strong Choices Foundation Inc. is a non-profit and 10% of all revenues generated through Strong Organization is given directly to Strong Choices Foundation.

For more on Shari, visit 



Meet The Candidates April 14, 2015

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Candidate profiles are available on this website on the City Commission Candidates Profile Page

PIGEON FORGE, TN, April 6, 2015– The Pigeon Forge Hospitality Association is hosting a public forum featuring candidates for the Pigeon Forge City Commission on April 14, 2015 from 5:30 – 7 P.M. in the Conference Center at Mainstay Suites at Ogle Farm, in Pigeon Forge.  This political forum is open to the public and is a community service offered by PFHA.

“Leland Wykopf, Ken Maples, and David Wear will participate and introduce themselves to the community and answer questions regarding tourism and other important issues to residents and businesses in Pigeon Forge” Pam Smith, President of Pigeon Forge Hospitality Association.

This is a free event and the community will also have the opportunity to meet the candidates and speak with them personally, one on one, in a relaxed atmosphere.  Refreshments will be served.

“I encourage the residents and businesses in Pigeon Forge to take advantage of this opportunity to engage with the candidates and participate in their community”.  Pam Smith, PFHA President.

Mainstay Suites

Economist Dr. Steve Morse to speak at April Membership Meeting


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Economist Dr. Steve Morse will address the monthly meeting of the Pigeon Forge Hospitality Association on April 9, 2015 at 11:30 A.M hosted by The Holiday Inn & Convention Center in Pigeon Forge.  This meeting is sponsored in conjunction with the Sevier County Lodging Alliance and is open to area businesses and hospitality associations.  Dr. Morse will be speaking about the growth and impact of tourism in Sevier County and relating it to similar markets (Branson, Orlando, Myrtle Beach).

Utilizing new research and statistics for 2014 he will provide both an overview and a detailed analysis of the impact of advertising and the return on the investment of advertising dollars.

To attend please register at   Networking begins at 11 A.M. with the luncheon meeting following at 11:30 A.M.  The luncheon cost is $20 and can be paid by cash or credit card.

In July 2013, Dr. Steve Morse was appointed Director of the Hospitality and Tourism program in the College of Business at Western Carolina University in Cullowhee. He is an economist and associate professor teaching courses in hospitality and tourism business demand analysis. For the last ten years, he was on the faculty and director of the Tourism Institute at the University of Tennessee in Knoxville. He is a frequent speaker at national and state hospitality and tourism conferences, and conducts workshops and seminars for regional and local tourism organizations, governments, and Chambers of Commerce to better understand the impact of tourist spending on the economic development of local economies. He earned his B.S. from the University of Georgia, and his Ph.D. from the University of Tennessee. 

Recent speaking engagements include:

  • Alabama Governor’s Conference on Tourism
  • Georgia Association of Conventiona and Visitors Bureaus
  • U.S. National Park Service, U.S. Dept. of the Interior
  • West Virginia Association of Convention and Visitors Bureaus
  • Tennessee Governor’s Conference on Tourism
  • Louisiana Governor’s Conference on Tourism
  • North Carolina Tourism Leadership Conference
  • Alabama Mountain Lakes Tourism Association
  • Southern and Eastern Kentucky Tourism Association
  • Travel South, USA, Atlanta, GA
  • Southeast Tourism Society, Atlanta, GA
  • Georgia Department of Economic and Community Development
  • Tennessee Association of Convention and Visitor Bureaus
  • Blue Ridge Parkway Heritage Association
  • North Gerogia Tourism Association
  • Metropolitan Knoxville Airport Authority
  • Chattanooga Hospitality Association
  • Georgia Division of Tourism
  • Southern Highlands Attractions Association
  • Gatlinburg Chamber of Commerce
  • Pigeon Forge Hospitality Association
  • Greenwood County, South Carolina
  • Myrtle Beach Area Tax Fourum and Coastal Carolina University
  • Northeast Tennessee Tourism Association Legislative Conference
  • Greater Knoxville Hospitality Association Legislative Conference